Blogs

Check out the latest postings on our agency and social media blogs. Our agency blog provides updates on what’s happening at Vision as well as industry news and insights. Focusing on digital trends, our social media blog explores how you can make social media work for you.

Agency

Creative Director Spotlight Series: Kelly DiGiesi

Creative Director Spotlight Series: Kelly DiGiesi

Creative Director Spotlight Series: Kelly Digiesi The next installment of our Creative Director Spotlight series goes to Kelly. As one of our Creative Directors, Kelly is a talented artist with over 20 years experience designing complex projects from concept to...

Happy Birthday Kathy!

Happy Birthday Kathy!

Happy Birthday Kathy! It's Kathy's birthday today! As a Senior Account Executive at Vision, Kathy loves the challenge of juggling multiple projects in a fast-paced environment. A little bit country and a little bit rock ‘n roll, she has led a double life as a...

How to Run a Contest on Facebook in 2018

How to Run a Contest on Facebook in 2018

How to Run a Contest on Facebook in 2018 Running contests on your social media platforms not only can bring you additional followers, but it can also bring more traffic to your website, plus who doesn’t love winning free stuff? Social media has been evolving rapidly...

Creative Director Spotlight Series: Larry Price

Creative Director Spotlight Series: Larry Price

Creative Director Spotlight Series: Larry Price The second installment of our Creative Director Spotlight series goes to Larry. As one of our Creative Directors, Larry brings his multiple talents and over 20 years of experience to a variety of projects. He is a strong...

Happy Birthday Ashley!

Happy Birthday Ashley!

Happy Birthday Ashley! Happy belated birthday to our newest team member Ashley! Joining us earlier this summer, she is full of energy, wit, and is a pro at keeping everything organized. When she's not busy making sure we have all that we need to be properly...

Instagram Introduces IGTV

Instagram Introduces IGTV

Instagram Introduces IGTV Is your brand ready for IGTV? Instagram rolled out another major update last week: meet IGTV. What is IGTV? Instagram has now incorporated its very own video content hub that supports videos up to 1 hour in length. What does this mean? Now...

The Psychology of Color in Marketing

The Psychology of Color in Marketing

The Psychology of Color in Marketing Feeling blue? Seeing red? Green with envy? So often we use colors to help describe our emotions, but what about our color choices when it comes to marketing and branding? Are you consciously applying the use of color to evoke...

The Importance of Branding: Use Your Story to Establish Your Brand

The Importance of Branding: Use Your Story to Establish Your Brand

The Importance of Branding: Use Your Story to Establish Your Brand When we hear the word “branding” we often only think of the design side of things which would include your logo, website, packaging, etc. Although all of these things are extremely important to your...

The Latest Updates & Features on Instagram

The Latest Updates & Features on Instagram

The Latest Updates & Features on Instagram It seems like every day there’s a new feature or update being announced by our favorite social media platforms. Instagram is one that has been constantly rolling out new features and updates. You may have heard about some...

Social Media

How to Run a Contest on Facebook in 2018

How to Run a Contest on Facebook in 2018

How to Run a Contest on Facebook in 2018 Running contests on your social media platforms not only can bring you additional followers, but it can also bring more traffic to your website, plus who doesn’t love winning free stuff? Social media has been evolving rapidly...

The Age of Artificial Influencers

The Age of Artificial Influencers

The Age of Artificial Influencers In 2018, it seems like there’s a social media influencer for just about every industry. Influencers are intriguing to the fans that follow them and the potential brands who want to collaborate with them because influencers do exactly...

What to Post on Social Media in February

What to Post on Social Media in February

What to Post on Social Media in February It’s that time again! Here are our picks for the holidays to make the most out of for your February content calendar.Ground Hog Day – February 2Will Punxsutawney Phil see his shadow or not? This annual event is certainly one to...

5 Easy Steps to Using Facebook Groups for Your Business

5 Easy Steps to Using Facebook Groups for Your Business

5 Easy Steps to Using Facebook Groups for Your Business With Facebook making some big moves and shifts to the algorithm that serves the News Feed, Facebook Groups can be a great way for businesses to continue to build relationships with their community. Let’s define a...

Facebook’s Latest Update & What it Means for Business

Facebook’s Latest Update & What it Means for Business

Facebook’s Latest Update & What it Means for Business Last week, Facebook’s creator announced an update that some marketers are rushing to call the “Facebook Apocalypse.” While these changes will certainly impact businesses on Facebook, we hesitate to call it...

7 Tips to Awesome Influencer Marketing

7 Tips to Awesome Influencer Marketing

7 Tips to Awesome Influencer Marketing One of our all time favorite ways to leverage social media for your business is through influencer marketing. 92% of consumers trust an influencer more than a brand (source). We’ll let that sink in for a minute. Let's define an...

Friday Five

Friday Five

Friday Five Every week, we share our favorite links from across the world wide web. Find something you want us to see? Share it in the comments section! Five things you cannot miss this week: Add GIFs to your Facebook polls for an exciting new way to to engage. Reddit...

December Holidays For Your Company’s Social Media

December Holidays For Your Company’s Social Media

December Holidays For Your Company’s Social Media Ho Ho Ho, December is (almost) here, which means a brand new batch of fun “holidays” to leverage in your social calendar this month. Let’s jump right in!   Santa’s List Day – December 4th It’s the day Santa checks...

Friday Five

Friday Five

Friday Five Five things you cannot miss this week.   Just how often should you be posting on social media? Sleep better with noise-cancelling ear plugs. Tweak your morning routine to be more successful. How has Thanksgiving dinner changed over the past 20 years?...

Our Thanksgiving Week Content Strategy

Our Thanksgiving Week Content Strategy

Our Thanksgiving Week Content Strategy Happy Thanksgiving Week! We thought it would be fun to share with you our social media content strategy for the week and tell you a little bit about how we are pulling it off! What would be fun and interesting content for our...