Best Podcasts To Up Your Company’s Social Media Game

Podcast popularity seems to ebb and flow and right now they are hot, hot, hot. Podcasts are a great way to get a variety of opinions on any subject in which you are interested, but especially social media. A marketer, especially a social media manager, reads content all. day. long.

Sometimes reading something about the discipline is tough, but our team 100% gets behind listening to a good podcast in the car. So if you are a social media manager or a marketing manager that needs to step up your company’s social media game, this post is for you!

These are our team’s favorite social media podcasts:

  1. The #AskGaryVee Show

Gary Vaynerchuck (multi-millionaire startup geniuis) answers audience questions about marketing, social media, entrepreneurship and startups. It’s a great catch all, especially for newbie social media managers.

  1. Hootcast

Hootsuite is an amazing resource and we love their podcast because they talk to company’s about how they are using social media.

  1. SocialPros

This podcast gives insight into how social media managers manage some of the world’s biggest social media accounts.

  1. Social Media Marketing with Michael Stelzner

Owner of the Social Media Examiner, Stelzner gets the questions answered you actually want to ask people behind the big, big brands.

  1. Hashtagged

This Podcast focuses solely on Instagram and works to teach listeners how to grow a following, build a community and make an impact with Instagram.

  1. This American Life

While not the most traditional of choices, this podcast does one thing every social media marketer needs to be able to do: tell a story and tell it well. PS – it’s also good fodder for conversations outside of the work world.

  1. Stuff You Should Know

Another un-related to social media specifically, however, good content- and good content can lead to creative ideas.

 

And a bonus for you! Check out this list of 11 pop culture podcasts. Social media marketing is a little easier when you know what is going on in pop culture. Know the trends, know when something big is on TV, know when important news hits. This will always ensure your daily content is appropriate for what is at the top of people’s minds each day.

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