Award-Winning Design Series: MetTel 5G Presentation

Award-Winning Design Series: MetTel 5G Presentation

About MetTel:

MetTel is a leader in communications and digital transformation (DX) solutions. Founded in 1996, MetTel converges all communications over a proprietary network to give enterprises a single unified view and control point for all their communications and advanced network services. The company’s comprehensive portfolio of customer solutions can boost enterprise productivity, reduce costs and simplify operations. Combining customized communication solutions with a powerful platform of cloud-based software, the MetTel Portal® enables customers to manage their inventory, usage, spend and repairs from one simple, user-friendly interface.

 

Dialing In On This Award-Winning Project:

MetTel was preparing to serve as keynote speakers at the Gartner Symposium, the premier IT leader conference. They were looking to make a big impact and needed powerful visual support for two presentations: How 5G Will Help Retailers Survive & Thrive and The Potential & Perception of 5G for Government. Our team took on the challenge of creating key visuals that would take these concepts and bring them to reality. The main objective  was how best to illustrate 5G, connecting future technology with real-world usage, and bring it all together with MetTel’s comprehensive solutions.  We proceeded with a balanced approach, utilizing futuristic visual textures, patterns, animations and graphics, which were then complemented with renderings of real-world applications paired with informative and factual copy. The final product positions  MetTel at the forefront of their industry and helps the audience clearly understand the potential of 5G and how to evaluate and deploy this new technology.

 

The Results:

Our award-winning presentation garnered the attention and trust of the audience with precise messaging and a cohesive design. Showcasing MetTel as an industry expert that can separate the hype from reality and help businesses select the right 5G strategy and services, it made a strong impression on attendees and generated new business leads.

View Our GD USA Award Feature

See Our Other Award-Winning Work:

See all of our award-winning designs 2018-2020

Grassroots Marketing

Grassroots Marketing

We recently brought a grassroots marketing campaign to life in Central Park for the family-owned snack company John Wm. Macy’s. Our experience got us thinking about the core aspects of grassroots marketing and audience engagement, and what it takes to create a...

Award-Winning Design Series: G-SHOCK Tactical Product Catalog

Award-Winning Design Series: G-SHOCK Tactical Product Catalog

About G-SHOCK: G-SHOCK watches are synonymous with toughness. It all started in 1981 with developer Kikuo Ibe’s dream of “creating a watch that never breaks.” Focusing on the “Triple 10” concept of 10-meter dropping shock resistance, 10-bar water resistance and...

Award-Winning Design Series: MetTel 5G Presentation

Award-Winning Design Series: MetTel 5G Presentation

About MetTel: MetTel is a leader in communications and digital transformation (DX) solutions. Founded in 1996, MetTel converges all communications over a proprietary network to give enterprises a single unified view and control point for all their communications and...

Award-Winning Design Series: Maxell USA Website Redesign

Award-Winning Design Series: Maxell USA Website Redesign

About Maxell:

Maxell has been recognized for over fifty years for its exceptional consumer electronics, including cassette tapes, VHS tapes, headphones, and batteries. In addition to technological innovations, in the 1980s Maxell also gave birth to a true pop culture icon through its popular ads featuring the “Blown Away Guy” with his hair and tie being blown away by the high fidelity of the cassette tape playing through the speaker. Today, Maxell offers a comprehensive line of headphones, earbuds, batteries and digital media products as well as care, maintenance and storage products.

 

Kicking Off this Award-Winning Project:

Hoping to reengage their brand with a new generation, Maxell came to Vision looking for a bold, new and responsive website that would reflect their retro-modern style. The original “Blown Away” ad and the newly reimagined 2005 revival featuring new products and a fierce “Blown Away Woman” both resonated with our team and inspired us throughout this project. We kicked everything off by completely immersing ourselves in the Maxell brand, really putting our fingers on the pulse of the company and what it means when they say “it’s still worth it.” Diving into their history, current product offerings, competition, target audience, brand positioning, and marketing objectives, we first partnered with Maxell on a creative brief and identified the goals for this project. Running with this knowledge, we then created a digital mood board, exploring colors, graphic treatments, and fonts with the mindset of paying homage to the charismatic nostalgia of the brand while creating a fresh, stylish design. Incorporating a mobile-first approach with the user-experience at the forefront, VCG then designed and developed a completely new WordPress website that communicates that their products are undoubtedly “Still Worth It.”

 

The Results:

Since launching the new website, Maxell has received positive feedback internally and from both customers and other companies. Extremely user-friendly, engaging and responsive, the website combines a cool, modern look with a nod to this classic brand’s history. We are proud to say the site’s design earned our team another award from GD USA Magazine!

View Our GD USA Award Feature

Maxell Website GDUSA Award Winner

Client quote: "Honestly it has been a great experience for the whole development on our website and new project. Since the launch we have received so much feedback and customers and companies reaching out to us. Truly helped us resurrect our brand. Vision made the process so simple. Working with their team was just seamless and made it easy. Now our new site is a great representation of our brand. Thank you so much, you guys are amazing!!! We are blown away from their service." Eric Walbrecht, Maxell USA

Maxell USA About us page

Client quote: "I am stunned at how well the final website came out! When we asked for creative ideas, Vision went above and beyond and exceeded our expectations in a very timely manner. The communication was constant and we always knew what stage the website was at. Overall it was a great experience working with you all, and I look forward to continuing work on more projects! Lori and the rest of her team at Vision are always super helpful and continue to exceed expectations. The team listened to our ideas and what we were looking for and went above and beyond. Our website came out amazing thanks to their creative ideas, expertise, and dedication. We couldn't have asked for a better website or a better team to work with!" Patrycja Mioduszewski, Maxell USA

Maxell USA product page and product category page

See Our Other Award-Winning Work:

See all of our award-winning designs 2018-2020

Grassroots Marketing

Grassroots Marketing

We recently brought a grassroots marketing campaign to life in Central Park for the family-owned snack company John Wm. Macy’s. Our experience got us thinking about the core aspects of grassroots marketing and audience engagement, and what it takes to create a...

Award-Winning Design Series: G-SHOCK Tactical Product Catalog

Award-Winning Design Series: G-SHOCK Tactical Product Catalog

About G-SHOCK: G-SHOCK watches are synonymous with toughness. It all started in 1981 with developer Kikuo Ibe’s dream of “creating a watch that never breaks.” Focusing on the “Triple 10” concept of 10-meter dropping shock resistance, 10-bar water resistance and...

Award-Winning Design Series: MetTel 5G Presentation

Award-Winning Design Series: MetTel 5G Presentation

About MetTel: MetTel is a leader in communications and digital transformation (DX) solutions. Founded in 1996, MetTel converges all communications over a proprietary network to give enterprises a single unified view and control point for all their communications and...